S/S 2015 Superology


Cover alchimie


The Roman Concept Store èStile promotes fashion passing through art with Alchemy in Black

and White, a special event set up for AltaRoma. With a performance its space is transformed in

a factory where two different languages can coexist.

Playing with gestures and images, four performers will be filled in a surreal space and stage an

analysis about the universe of black and white wearing the creations of Superology. The

objects of everyday life revisited by Seletti for Diesel and contaminated by the shapes of a

mechanical world and by the influences of the images from the universe, adorn the new life of

the Human-Machine.

The Capsule Collection Alchemy by Superology, inspired by the occult, is the perfect link

between the pairs “black/white”, “material/idea”, “art/design”. Dubit, an Italian Dj who works

on the Berlin scene, and the Art Director Sara Micol Grimaldi, collaborated on the collection

developing the alchemical themes of Nigredo and Albedo. Texturing fades and secret visual

codes, alternate to the minimalism monochromatic lettering and give life to a 100% made in

Italy collection with materials of high quality and in limited edition.


A site specific work of video art, together with objects of daily use, the Toys and the universe

to leaf through the pages of the books of èStile, complete the installation: no more art for the

museum or a fashion showcase, but new forms of expression for multiple creativity.

Anna Lo Presti’s restaurant Angelina, where the visual suggestions of Rome are transferred

into food, carefully selected a menu à la carte for the performers. Even the food becomes

design and the combination of black/white moved to the table with surprising mastery.

30/01/2015 from 9 pm to 12 pm

Via Chiana 15, Rome